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Segment App Integration

Save yourself the hassle of having to go through a technical integration with the help of developers with Segment integration.

Ahmed El Assy avatar
Written by Ahmed El Assy
Updated over 2 weeks ago

Why should you integrate Segment with your Gameball account? And how can you make the best out of Gameball customer attributes?

This integration will allow you to target and segment your customers based on how loyal they are to your app. This integration will allow you to:

  1. Segment your contact lists based on Gameball customer attributes.

  2. Trigger an automation based on Gameball customers' attributes.

  3. Send more personalized emails by including Gameball customer information in email templates, for instance, the customer's current tier.

How to configure Segment on Gameball?

  • Add the events you want to track in the Gameball Admin Dashboard.

For more info on how to do that, check out this article. Here is an example:

  • Ensure that the events you track reach Gameball through the Event Tester on Segment with the Event Builder

In the previous example, the Event name is (Buy product) and (type) shoes

Note: The Event Name in Event Tester on Segment is the same Event Name in Gameball Admin Dashboard, and you must include userId.

  • Ensure that the events you track reach Gameball  through the Event Tester in Segment with the JSON Builder

Event name is (Buy product) and (type) shoes

Note: The only properties supported for updating through events at the moment are the ones in the customer Info box, which are:

  • ID

  • Join Date

  • Level Name

  • Type ID

  • Points

  • Score Balance

  • Level ID

  • Completed Challenges


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