This type of reward is a great way to create a strong bond with your customers. Engagement and retention will increase when you address your customer on a personal level, and nothing is more personal than celebrating your customers' birthday!
When you know your customers' birthday, you have the opportunity to reward them with bonus points on their special day.
How to Create a Birthday Challenge?
It is simple and easy, Your need two follow two different steps to give your players a reward on their birthday:
1- Configure a new challenge with the type "Birthday".
2- Get your players' birth dates.
How to Configure a Birthday Challenge?
On your Gameball dashboard, go to Programs > Challenges. On the top right of the challenges program page, click Create a New Challenge, choose "Birthday" as challenge behavior.
Then follow the same steps of creating a new challenge on Gameball.
How to Get Your Players' Birthday?
❗️Note: In order to let your players get this reward, their birthday must be stored inside the Birth Date profile attribute. This attribute is sent to apps integrated with Gameball.
Option 1: Through Gameball widget
Through Gameball widget, your player will be able to enter their birth date only in case there's an active birthday challenge as following:
As the player birthday is not stored, a button will be shown over the birthday challenge badge to add the birthday
The player will click on it to access the challenge page
The player will add their birthday and click on Add
Option 2: Through technical integration
📝 This is not available in Shopify/WooCommerce/Magento plugins by default. This is done through technical integration.
If you are already asking your customers to give you their birthdays during the registration on your platform, you can include their dates in the birth date profile attribute, check our technical documentation for more information.
How Players' Birthday Is Displayed on The Player's Page?
Now that the player profile attribute is now added, you will be able to see it on the player page as shown below:
❗️❗️Important Note: Every player will be able to get the birthday reward only 1 time in the same year, so in case the birth date has been changed and a player already received the birthday reward, they will not get the reward again in the same year.