Schedule a Sequence of Reward Campaigns Using Calendar Campaign

Gameball Reward Campaigns often work as a powerful tool to engage customers in various ways. But each reward campaign is deployed on its own. In special season, we know you sometimes want to deploy multiple reward campaigns as part of one theme. This is why Gameball has created the new Calendar Campaign.

The Calendar Campaign empowers customers to create and manage multiple interconnected or independent campaigns, offering complete control over scheduling. Each campaign consists of entities (sub-campaigns), which can be customized based on the customer’s needs.

Customers will also find themselves ranking on a leaderboard that compares their performance and interaction with other customers who are also interactive with the campaign.

Customers can define the number of entities within a campaign, making it flexible for various durations and events. For example:

To configure a calendar Campaign, you need to follow the steps.

From the left bar, go to Reward Campaigns, under Gamify, choose Calendar Campaign

Actions Required:

Game Variety for Entities

Each entity within the campaign can feature one of the following engaging games:

Once you choose one of the these campaign, you can follow the steps in these articles for creating each campaign:

Note: Each entity can have its own unlock and lock dates through Custom Schedulling, allowing campaigns to run sequentially or independently, depending on the customer’s strategy.

When you are done with creating the first Entity (Sub campaign,) click Save and choose if you want to add more campaigns.

After adding multiple entities to your calendar campaign, the customers will be able to see all scheduled sub-campaigns ahead of their unlock time to motivate them to come back and proceed with their wins.

To design the calendar campaign as well as the leaderboard, click on Customize Design

From the Main tab, select background colors, the campaign's main image, and write down the content.

From the Leaderboard tab, type down the main content of this interface such as the game titles, prize description, etc.

Here are some examples of ways you can utilize this feature for.

Engage your audience with a daily trivia game for 30 days. Participants answer a new question every day, keeping them excited and consistently interacting with the campaign.

Keep users engaged with a new game each day. The campaign offers a mix of exciting experiences, such as Spin the Wheel, Slot Machine, Trivia Quiz, and Scratch and Win (coming soon). This variety ensures daily excitement and sustained user participation throughout the campaign.

Introduce a new game each week to sustain user interest and interaction. Weekly games can vary in style and mechanics, offering fresh experiences to participants.

Collaborate with brands to sponsor specific games. These games will feature full branding integration, including logos, icons, rewards, and custom visuals. For example, an Adidas-sponsored game could include Adidas-themed graphics, exclusive rewards, and tailored branding throughout the experience.