Are you thinking of the most convenient player events to be tracked by Gameball on your e-commerce website? Below are some examples of events that can be useful in creating an action-based loyalty program with Gameball.

To learn more about events, read Understand your players' events, Manage your players' events

Important Notes: 

  • The below keys are suggestions. You can use some of them in creating your player events, or you can add an unlisted key based on your platform.
  • Do not send unnecessary events for more performance optimization.

Here are six examples of events and their keys:

1- Place Order

Description

This event should be sent when your player checks out and places an order on your platform.

Keys

  • Total Price: Total order price
  • Category: Product category of the order (fashion, electronics.. etc). It can be one category or multiple categories
  • Weight: Order weight
  • Brand: Product brand inside this order (Zara, Nike.. etc). It can be on brand or multiple brands to be sent at the same time
  • Discounted: Is this order was discounted or not

2- View Cart

Description

This event should be sent when your player views their cart.

Keys

  • Total Price: Total cart price
  • Count: Number of products inside your cart

3- View Product

Description

This event should be sent when your player views a product page on your platform.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

4- Review

Description

This event should be sent when your player writes a review on a product.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

5- Add to Cart

Description

This event should be sent when your player adds a product to the cart.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

6- Remove from Cart

Description

This event should be sent when your player removes a product from the cart.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

What else?

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