Are you thinking of the best player events to be tracked on your e-commerce website and apply Gameball experience on it? Below a quick guide for this.

Read more about player events: Understand your players' events, Manage your players' events

Important Notes: 

  • The below keys are just suggestion, you can use some of them in creating your player events, or you can add another key not listed based on your platform
  • Don't send unnecessary events for more performance optimization

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Place Order

Description

This event should be sent when your player places an order on your platform completely.

Keys

  • Total Price: Total order price
  • Category: Product category of the order (fashion, electronics.. etc). It can be one category or multiple categories
  • Weight: Order weight
  • Brand: Product brand inside this order (Zara, Nike.. etc). It can be on brand or multiple brands to be sent at the same time
  • Discounted: Is this order was discounted or not

View Cart

Description

This event should be sent when your player views his/her cart.

Keys

  • Total Price: Total cart price
  • Count: Number of products inside your cart

View Product

Description

This event should be sent when your player views a product page on your platform.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

Review

Description

This event should be sent when your player writes a review on a product.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

Add to Cart

Description

This event should be sent when your player adds a product to the cart.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags

Remove from Cart

Description

This event should be sent when your player removes a product from the cart.

Keys

  • Price: Product price
  • Category: Product category (fashion, electronics.. etc)
  • Weight: Product weight
  • Brand: Product brand (Zara, Nike.. etc)
  • Discounted: A discount applied to this product or not
  • Stock: Current stock of this product
  • Tag: In case you have product tags
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