Are you thinking of the most convenient player events to be tracked by Gameball on your e-commerce website? Below are some examples of events that can be useful in creating an action-based loyalty program with Gameball.
To learn more about events, read Understand your players' events, Manage your players' events.
❗️❗️Important Notes:
The below keys are suggestions. You can use some of them to create your player events or add an unlisted key based on your platform.
Do not send unnecessary events for more performance optimization.
Here are six examples of events and their keys:
1- Place Order
Description
This event should be sent when your player checks out and places an order on your platform.
Keys
Total Price: Total order price
Category: Product category (fashion, electronics, etc.) It can be one category or multiple categories.
Weight: Order weight
Brand: Product brand inside this order (Zara, Nike, etc.). It can be on brand or multiple brands to be sent at the same time
Discounted: Was this order discounted or not
2- View Cart
Description
This event should be sent when your player views their cart.
Keys
Total Price: Total cart price
Count: Number of products inside your cart
3- View Product
Description
This event should be sent when your player views a product page on your platform.
Keys
Price: Product price
Category: Product category (fashion, electronics, etc.)
Weight: Product weight
Brand: Product brand (Zara, Nike, etc.)
Discounted: A discount applied to this product or not
Stock: Current stock of this product
Tag: In case you have product tags
4- Review
Description
This event should be sent when your player writes a review on a product.
Keys
Price: Product price
Category: Product category (fashion, electronics, etc.)
Weight: Product weight
Brand: Product brand (Zara, Nike, etc.)
Discounted: A discount applied to this product or not
Stock: Current stock of this product
Tag: In case you have product tags
5- Add to Cart
Description
This event should be sent when your player adds a product to the cart.
Keys
Price: Product price
Category: Product category (fashion, electronics.. etc)
Weight: Product weight
Brand: Product brand (Zara, Nike.. etc.)
Discounted: A discount applied to this product or not
Stock: Current stock of this product
Tag: In case you have product tags
6- Remove from Cart
Description
When your player removes a product from the cart, this event should be sent.
Keys
Price: Product price
Category: Product category (fashion, electronics, etc)
Weight: Product weight
Brand: Product brand (Zara, Nike, etc.)
Discounted: A discount applied to this product or not
Stock: Current stock of this product
Tag: In case you have product tags