Player Segmentation

Segment your customers based on different attributes and categories.

3 articles in this collection
Written by Rana ElGharib and Habiba Elsafty

Introduction to Segmentation

Understand the importance of customer segmentation and its wide range of uses and benefits.

Written by Rana ElGharib
Updated over a week ago

How to Segment Players

Learn how to create customer segments and create programs and messages that target players under these segments.

Written by Rana ElGharib
Updated over a week ago

Segmentation Use Cases

Use cases on how to fully utilize Customer Segmentation combined with other Gameball features

Written by Habiba Elsafty
Updated over a week ago