Platform | Plan |
All (Shopify, SelfServe, & Salla) | All |
If you have not gone through an introduction to understanding more about customers, read about who Gameball customers are.
You can access your Customers tab through the Gameball Admin Dashboard.
Once you access your customers tab, you will see a listing of all of your customers, including some important attributes. The attributes are:
Creation Date/Time: date of when your customer became a Gameball user.
Customer Name
Customer Email
Tier: current tier of your customer
Score: if you have chosen score as your leveling-up method, score allows customers to level up through the configured levels. Learn more
Total Points Earned: the total amount of points they have earned since the day they interacted and engaged with your program.
Points Balance: the current amount of active points each customer can redeem as discounts based on your configurations.
Tags & Segments: the tags applied to them or segments they belong to.
Customer Profile Overview
To know more about certain customer info, such as their attributes, behaviors, loyalty status, and recent actions on your platform, you can access their profile by selecting any customer from the list.
Info
See the basic information about the customer through the attributes.
A. Customer Info
Customer ID | It’s the ID number that identifies each customer and differentiates them |
Initial Account State | Started engaging as a guest or signed up to become registered right away |
Customer Name | The name that was first registered by the customer |
First Name | First name only |
Last Name | Last name only |
Customer Email | Customer's email is the only mandatory field that identifies your customer |
Gender | Customer's gender can be identified as F (for females) or M (for males) |
Mobile Number | This field is where your customer's phone number appears; however, it is not mandatory to be written by your customer |
Date Of Birth | The date they wrote during registration. The customer's birth date is viewed as (YYYY-MM-DD). If you have your customer’s birthday, you can add it to this sheet to be stored on your Gameball customer profile, which can let you create a birthday challenge and reward your customers on that day. ❗️Note: You can also edit this info through the dashboard when accessing a customer's profile. |
Customer Join Date | The day they registered to the program or your platform (if platform registration reflects to Gameball) |
Country | - |
City | - |
Zip Code | - |
Preferred Language | - |
Is Guest | If they are guest customers. The field is filled with a Yes or No |
UTMs | UTMs they used through Gameball |
Devices | The software module of the device they are using |
Total Amount Spent | How much they've spent since they first landed on your platform |
Last Order Date | - |
Total Orders Count | Number of orders they have completed |
Average Order Value | The average value of orders calculated based on all their previous orders |
B. Calculated by Gameball
Total Captured Orders |
Total Captured Amount Spent |
Last Captured Order Date |
Average Captured Order Value |
Total Referrals |
Last Referral Date |
Total Redemptions |
Total Redeemed Amount |
Last Redemption Date |
Last Login Date |
Last Coupon Usage |
Last Gameball Coupon Usage |
Last Message Sent Date |
Last Email Sent Date |
Details
You will see the customer's current status, like Total Amount Spent since they joined, the Current Tier they are on, and the Points Balance they have earned so far.
Referrals
Their referral URL, the player they were referred by if that is the case, and the number of players they successfully referred.
Segments
The segments they currently belong to.
RFM Segments
The RFM segment they currently belong to.
Recent Events
You can see their history of actions and events completed on your platform, along with the date that this event occurred.
Reward Campaigns History
You can check the customer's history of achievements. By clicking on each achievement, you will access the inner page of campaigns.
Communication Campaigns Activities
All kinds of messages they received and interacted with, along with their dates.
How to Extract Your Customer's Attributes?
To access and extract customer data from your Gameball Admin Dashboard, go through Customers > More and click Extract.
Once you click on "Extract," it will be automatically downloaded in a CSV format.