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Reward Campaign – Intro

Discover Gameball's Rewards Campaigns, formerly known as Challenges, and implement various reward strategies to achieve their objectives.

Ganna Adnan avatar
Written by Ganna Adnan
Updated over a week ago

Rewarding your customers is a powerful way to drive engagement, increase loyalty, and boost sales. In this article, we'll introduce the different types of Reward Campaigns and highlight our ready-made templates designed to help you engage, acquire, retain, personalize, grow, and celebrate special occasions with your customers.

Types of Reward Campaigns:

There are two ways you can create reward campaigns on Gameball:

  • Start from scratch: Customize a campaign from the beginning.

  • Use a Template: Ready-to-use templates that help you serve specific goals.

Start a campaign from scratch:

To start creating a campaign from scratch, you will need to pick one of the following campaign types:

  1. Action-Based Reward:

    • Rewarding customers based on specific actions they take, such as making a purchase, referring a friend, or completing a survey. Learn more.

  2. Time-Based Rewards:

    • Rewarding customers on certain dates or occasions, such as birthdays, anniversaries, or holidays, creates a sense of exclusivity and appreciation. Learn more.

  3. Points Multiplier Rewards:

    • Multiplying the points earned by customers when they make a purchase, previously known as Cashback Campaigns, incentivizes spending and drives repeat purchases. Learn more.

  4. [Shopify] Shopify Flow Rewards:

    • Create custom rewards triggered by specific actions on apps connected to Shopify Flow, letting you tailor rewards for unique actions like social engagement. Learn More.


Ready-Made Reward Campaign Templates:

Gameball offers a range of ready-made templates categorized based on your objectives. These templates can be filtered by reward campaign types.

Before diving into the available templates, you must recognising the different types of templates you can distinguish through the Tags and Icons on each card.

Tag

Description

Shopify Flow

Available only on Shopify Flow.

Pop-up

This campaign does not only appear on the widget, but could be displayed as a pop-up when your customers visit your platform. This guarantees higher participation number.

Hard

Usually found on Game related campaigns. Means it is relatively more difficult to play and win than the other games.

Crown icon

Available on under a specific plan.


Available Types & Templates

  1. Engagement & Gamification Tempaltes:

    Aimed to engage with customers in a fun, interactive manner and two keep them coming back for more.

  2. Acquisition & Conversion:

    Aimed at attracting new customers and incentivizing them to take specific actions, such as making their first purchase.

  3. Social Sharing Templates:

    Designed to increase customer engagement through gamification and interactive challenges.

  4. Purchase & Order Incentives:

    Geared towards growing your customer base and increasing sales through promoting a specific product or collection, and other growth-oriented activities.

  5. Seasonal & Special Occasion Templates:

    Celebrate special occasions such as birthdays, holidays, or milestones with your customers by offering exclusive rewards and promotions.

    • Birthday

    • Anniversary

    • Seasonal Offer

    • Black Friday

    • Christams


How to Use Reward Campaign:

  • Log in to your Gameball Dashboard.

  • From the left side menu, navigate to the Campaigns section on the left side menu and click on Rewards.

You are now on the reward campaigns, where you can see and manage data on the previously created campaigns.

Choose the desired template based on your objectives, or choose to create a new reward campaign from scratch.

Make the necessary adjustments. and activate the reward campaign to start rewarding your customers and driving desired behaviors.

Manage Your Campaigns Efficiently

Gameball offers convenient shortcuts to manage your reward campaigns seamlessly. When you access your campaigns through the Gameball Admin Dashboard, you'll find a comprehensive list of all your created campaigns along with their details.

By clicking on the points beside each campaign, you'll unlock a range of options to streamline your campaign management process. Here's a breakdown of the available shortcuts.

Shortcut

Description

Duplicate

Create an identical copy of the selected campaign. This is useful when you need to replicate a campaign with minor adjustments.

Activate/ Deactivate

Toggle the active status of the campaign. Easily enable or disable a campaign to control its visibility and functionality.

Edit

Make adjustments to the settings and details of the selected campaign. Access the campaign's inner page to modify its configuration as needed.

Delete

Permanently remove the selected campaign. Exercise caution when using this option, as deleted campaigns cannot be recovered.

By utilizing these shortcuts, you can efficiently manage your reward campaigns, saving time and ensuring that your customer engagement strategies remain dynamic and effective.


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